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BBC plots £18m media consolidation

The BBC has expanded plans to review its £5 million media account to include the planning and buying business for BBC Orchestras, BBC Worldwide, World Service and Global News.

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Marks & Spencer wins online battle of the Christmas ads

Marks & Spencer has won Campaign's hotly contested battle of the Christmas ads, with over 30 per cent of the online votes.

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Paul Hammersley leaves EDC

Paul Hammersley, the chief executive of EDC UK, is leaving the agency group, following its operational separation from its sister agencies in North America.

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Havas board approves Bolloré takeover

The Havas board has approved the Bolloré Group's attempt to buy a controlling stake in the company.

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Apple turns popular apps (Red) for World Aids Day

Apple has joined a slew of brands raising awareness for World Aids Day, this year colouring popular apps such as Angry Birds red on the App Store and donating a cut of its Black Friday sales.

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Cheil Worldwide buys Iris stake

Cheil Worldwide is buying a stake in Iris as part of a deal giving the South Korean agency group the option to later acquire 100 per cent of the business.

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Oreo YouTubers ads banned for failing to clearly indicate marketing partnership 1

Oreo ads starring YouTubers including Dan and Phil have been banned by the Advertising Standards Authority because the ads did not clearly state the work was part of a marketing campaign for the Mondelez confectionery brand.

 

Which party will use outdoor effectively to lead the 2015 election agenda?

Will fear or cheer carry the most impact on voters and the wider media next year? asks Naren Patel, chief executive of Primesight.

 

Saatchi & Saatchi, W&K, SapientNitro and Iris win at Oystercatchers Club Awards

Saatchi & Saatchi, SapientNitro, Wieden & Kennedy and Iris emerged victorious at the annual awards for the marketing consultancy Oystercatchers last night.

 
 

Sony ends World Cup sponsorship as Qatar corruption claims mount

Sony will reportedly cut ties with Fifa at the end of this year, amid an ongoing corruption scandal engulfing the football body over its decision to award the 2018 and 2022 competitions to Russia and Qatar, respectively.

 

Thomas Cook chief Harriet Green quits unexpectedly

Harriet Green, Thomas Cook's chief executive, has unexpectedly quit, saying her "work was complete" at the travel operator she is credited with revitalising.

 

Consumers in 50s and 60s feel ignored by brands despite controlling 80% of UK's wealth

Consumers in their 50s and 60s feel ignored by brands and do not recognise themselves in ads aimed at them, according to research from JWT London.

 
 


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Charles Vallance on the secret of great creative work: 'Does it entertain me?'

What's the secret to creativity in marketing? It lies in the 'usefulness' of the work. Brands ignore this at their peril and are wasting their time in the experience economy, warns Charles Vallance, co-founder and chairman of VCCP.

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My Media, My Ads - Nickelodeon's latest research study

 
 

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