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Twitter's Q2 ad revenues grow 129% to $277m

Twitter has beaten analysts' expectations and boosted Q2 revenues by 124% year on year to $312m (£184m), although the social network made a loss of $145m (£86m), up from $42m (£28m) in 2013.

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Google partners MediaCom for global training initiative

Google and MediaCom are teaming up to develop a global training programme called Mobile Ignition, to set a "mobile first" mindset among the agency's staff.

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Palestinian and Israeli bereaved families unite for 'anti-conflict' film

Palestinian and Israeli bereaved families unite to send the message "we don't want you here", in this anti-conflict film.

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Trinity Mirror's digital revenues up nearly 50% in H1 to £14.9m

Trinity Mirror has reported "good progression" in its half-yearly results today, with digital revenues rising nearly 50% and falls in print ads slowing.

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Boris Johnson seeks New Year's Eve sponsor

The Mayor of London's office is seeking a brand partner for the capital's New Year's Eve celebrations, following the decision of Vodafone not to sponsor the event for a second year.

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Manning Gottlieb OMD lands HMRC account

HM Revenue & Customs has appointed Manning Gottlieb OMD to handle its media planning and communications channel strategy.

 

Engine Group sells to Lake Capital for £100m

The Engine Group is to be sold to the private equity company Lake Capital in a £100 million deal that will see management and staff take on shareholdings in a new combined group.

 

Nationwide positions itself as 'people-led' in new campaign

Nationwide is launching a major integrated advertising campaign highlighting what it believes differentiates it from other financial services brands - its people and customer service.

 
 

Why 2014 won't be the year of mobile advertising

It's been the year of mobile every year since 2008, but recent reports suggest we've finally made it.

 

Rapp awarded full-service business for Cigna

Rapp has been awarded the creative, media and data accounts for Cigna Insurance Services in the UK, following a three-way pitch.

 

Chipotle continues to innovate with Twitter and Facebook mystery URL promo

Mexican food chain Chipotle UK has promised to give away 14,000 burritos over the course of seven days in August, in a promotion driven by Facebook and Twitter.

 
 


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Ad technology makes its mark at Cannes

Programmatic trading enables tailored content to reach consumers at the right place, at the right time, using data and technology for real-time targeting. Ad tech is transforming advertising and the business models of media owners, but some industry ...

 

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