Three parent Hutchison Whampoa has confirmed it is in "exclusive negotiations" to buy O2 from Spanish group Telefonica for as much as £10.25bn.
Monthly visitors to MailOnline, the world's biggest English-language newsbrand, hit new highs of 199.4 million browsers in December 2014, according to figures from the Audit Bureau of Circulations.
Rocky star Sylvester Stallone will appear in an ad for Warburtons bread, reprising his role as the aging Cold War boxer.
FCB Inferno's ad for Sport England encouraging women to participate in sport has topped this week's Campaign Viral Chart.
Adam & Eve/DDB has promoted Richard Brim to executive creative director, as its founding partner and executive creative director, Ben Priest, steps up to the role of chief creative officer.
The NHS Blood and Transplant service has issued a brief to agencies ahead of a new campaign.
John Brown Media, the content marketing agency, has appointed Rebekah Billingsley to the newly created role of head of digital and content strategy.
Series of videos explores how dads can get the work and family life balance right
Jam has appointed OgilvyOne's James Shepherd as its head of mobile to help develop its mobile strategy globally.
Diet Coke has dispensed with the "hunk" character synonymous with its ads and launched a TV campaign that encourages women to be impulsive, but "regret nothing".
Albion has won a contested pitch to handle the creative advertising for Glorious!, which makes soups, sauces and dips that are sold in Tesco stores.
Social video experts Unruly evaluate the latest viral campaign from Moneysupermarket.com.
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