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BSkyB secures £4.9bn for Sky Europe deal

BSkyB has secured a £4.9 billion deal to takeover Sky Italia and Sky Deutschland, to create Sky Europe.

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Amazon defends innovations after Q2 loss

Amazon boss Jeff Bezos has defended the company's second quarter financial results, with the firm posting a $126m (£74m) year-on-year loss, citing the brand's investment in customer innovations.

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Radio Times: 50 years of Doctor Who covers

Doctor Who series eight hits screens next month. Take a nostalgic look at some of the Radio Times magazine covers that have featured The Doctor in the past 50 years.

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ASOS launches advertising review

ASOS, the online fashion retailer, has called a review of its UK advertising account.

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Agencies need to be more creative about creativity 2

Tim Leake, the former global creative innovation director at technology education company Hyper Island and the SVP of growth and innovation at California-based RPA, argues that agencies need to be "more creative" about creativity.

 

Motorola smartphone users can unlock devices with stick-on RFID tattoo

For consumers exasperated with keying in passwords each time they want to access their smartphone, help is at hand: Motorola has invented something that looks like a nicotine patch, which it calls a tattoo, and which can unlock a phone with the flick...

 

WCRS hires Mind Candy's Dino Burbidge as technology director

WCRS has appointed Dino Burbidge to the newly-created role of director of technology and innovation.

 
 

McDonald's celebrates 40 years in the UK with ad showing the 'difference it makes to lives'

McDonald's UK is tonight launching the first ad in its 'Here's to What Matters' campaign, focusing on its charity work.

 

Citizen campaign urges people to 'make something better'

Watch manufacturer Citizen has launched a brand statement that claims no matter who you are and what you do, it is always possible to make something better - and now is the time to start doing it.

 

EBay and LVMH settle intellectual property dispute

EBay and luxury goods brand owner LVMH Moet Hennessy have reached an agreement over the sales of counterfeit goods on the auction site, drawing a line under a litigious dispute that has been ongoing for several years.

 
 


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Dave Buonaguidi to launch creative studio and school

Dave Buonaguidi, the co-founder of Karmarama who left the agency last week, is preparing to launch ACME-Studio, a company offering non-traditional creative services, in January 2015.

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Technology for Marketers: Are You Engaging Effectively? (Expert Reports)

The year 2013 saw a 50% increase in web traffic from mobiles and tablets...

 

Brand Experience, Multichannel Personalisation & Marketing Automation - Making it Work For You (Expert Reports)

The necessity for brands to communicate with their customers through hig...

 

Twitter Advertising for the Real-Time Marketer (Webcast)

Twitter is the live medium that has quite literally changed the way bran...

 
 

Events

 

Effective negotiation skills workshop

  • Chartered Institute of Public Relations
  • Date: Tue 29 Jul 2014 - Tue 29 Jul 2014
  • Venue: Chartered Institute of Public Relations 52-53 Russell Square London United Kingdom WC1B 4HP More
 
 

Leaders in Communications

  • Date: Thu 06 Nov 2014 - Thu 06 Nov 2014
  • Venue: London More
 
 

Strategic Internal Communications

  • Date: Wed 03 Dec 2014 - Wed 03 Dec 2014
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Ad technology makes its mark at Cannes

Programmatic trading enables tailored content to reach consumers at the right place, at the right time, using data and technology for real-time targeting. Ad tech is transforming advertising and the business models of media owners, but some industry ...

 

The Thinkboxes Awards for TV ad creativity - Pure TV brilliance from National Express

Winner for May/June 2014

 

Bus ads deliver on the high street

The high street offers advertisers a captive audience, with bus ad formats providing high-impact and effective creative solutions.

 

Make an emotional impact

Brilliant technology. Brilliantly used. That, in a nutshell, is what digital out of home is all about.

 

'Test, iterate, improve': secrets to successful marketing attribution

In the first of a series of four articles on marketing effectiveness, Marketing and Canon talk to leading global marketers about how they attribute marketing outcomes to channel activity.

 
 

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