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MediaCom leads nominations for Campaign Media Awards

MediaCom has been shortlisted almost three times more than the next most-nominated agencies for Campaign's Media Awards.

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Karmarama drops out of race for BBC creative account

Karmarama has dropped out of the BBC's statutory creative review, leaving five agencies to compete for the broadcaster's business.

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'Sweetie' campaign leads to sex offence conviction

A man in Australia has become what is believed to be the first person convicted of sex offences as a result of the lauded "Sweetie" campaign.

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EE slashes marketing jobs in wider restructure

EE is set to cut 350 jobs across its business, as it looks to slim down its marketing, legal, finance, IT and communications teams.

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Amazon unveils first UK ad for Fire TV

Amazon Fire TV, the internet giant's video-streaming box for TVs, has launched a campaign focusing on the product's voice-recognition capabilities.

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Doctor Who online game gets kids coding

The BBC has created an online 'Doctor Who' game called 'The Doctor and the Dalek' to encourage children to get into coding.

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Kids tell film crew about their superhero sightings for Save The Children ad

Children in developing countries tell a documentary crew they have seen flying superheroes who have brought water, medicine and food to alleviate the suffering in their lives, in a touching and gently humorous ad for Save The Children.

 

UKTV backs on-demand service with animated campaign

UKTV is supporting the launch of UKTV Play, its new video-on-demand service, with an animated campaign.

 

EE slashes marketing jobs in wider restructure

EE is set to cut 350 jobs across its business, as it looks to slim down its marketing, legal, finance, IT and communications teams.

 
 

Firebox censured by ASA for causing offence with 'UNT' mug

Online gadget retailer Firebox.com has been reprimanded by the Advertising Standards Authority for advertising on its homepage a mug that appears to spell out the word "cunt".

 

Johnston Press appoints BBC's Terry McGrath as brand director

Johnston Press has appointed the BBC marketer Terry McGrath to the newly created role of senior director of brand and product marketing.

 

Amazon unveils first UK ad for Fire TV in attempt to 'humanise' its brand

Amazon Fire TV, the internet giant's video-streaming box for TVs, has launched a campaign focusing on the product's voice-recognition capabilities.

 
 


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Charles Vallance on the secret of great creative work: 'Does it entertain me?'

What's the secret to creativity in marketing? It lies in the 'usefulness' of the work. Brands ignore this at their peril and are wasting their time in the experience economy, warns Charles Vallance, co-founder and chairman of VCCP.

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A Marketer’s Guide to Navigating the Internet of Things (Expert Reports)

There are over 50 billion connected devices that together form the Inter...

 

Social Media Checklist: Powering Live Events (Expert Reports)

This hugely popular eBook forms part of our Power Of Live Series: Social...

 

Don't Let Porn And Terrorism Ruin Your Brand: Video Advertising Done Properly (Expert Reports)

In the first six months of 2014, UK firms spent a record £3.5 bill...

 
 

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Sponsor The Foxhunters Steeple Chase at Cheltenham Festival

Held annually, The Cheltenham Festival 2015 is the biggest race meeting of the National Hunt racing season and the destination for every owner, trainer and rider.

 

Watch Topshop, Twitter and all the winners triumph at Ocean's Art of Outdoor awards

Topshop, Twitter, Women's Aid, British Airways and many more brands feature in the video highlights of last week's Art of Outdoor DOOH Awards event, which has now been published.

 

Creativity: Create and grow

Agencies need to take a more holistic approach to creativity in order to keep up with the pace of change, stay relevant and produce top work.

 

Creativity: The happiest accidents

By embracing data analytics, and being prepared to fail occasionally, we can effectively solve brands' creative problems.

 

Creativity: Technology as creative catalyst

While the need for commercial impact remains largely unchanged, creativity has taken on new forms thanks to technology.

 
 

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