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John Lewis ends free tea and cake perk for loyalty scheme members

John Lewis is retracting its offer of free tea and cake to loyalty card members, one of the scheme's key perks, after claiming its cafés become "extremely busy" during the Christmas period.

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Trading Places: this week's people moves

McCann London poaches TBWA\London's Tom Wong, while former L'Oreal marketer James Dodkin joins e-cigarette brand Blu, in this week's round-up of people moves in advertising, marketing and media.

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Three ways that brands can move from social pariah to social star

Brands have forgotten what being 'social' actually means and need to put more effort into 'working the room' on social media, says Rena Varsani, head of copy, Rufus Leonard.

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Engine rebels block Lake Capital sale

Engine's rebel shareholders were threatening to derail its £100 million deal to sell to the US private-equity company Lake Capital as Campaign went to press.

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Albion sells majority stake to KBS

Albion has sold a majority stake to the MDC Partners-owned agency Kirshenbaum Bond Senecal & Partners.

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David Abraham attacks Malone and Murdoch in MacTaggart lecture

David Abraham, the chief executive of Channel 4 has taken aim at the Liberty Global chairman, John Malone, Viacom and BSkyB in the MacTaggart lecture.

 

Aviva appoints Andrew Brem as first chief digital officer

Aviva has appointed British Gas boss Andrew Brem as its first chief digital officer, as the insurer looks to drive a "group-wide digital transformation".

 

Hovis seeks new marketing chief as Matt Hunt quits for digital agency

Hovis has lost marketing chief Matt Hunt to its own digital agency and is on the hunt for his successor.

 
 

McDonald's plots music scheme and mobile ordering in digital overhaul

McDonald's is set to launch a music and entertainment offering to customers, as it looks to expand its digital presence.

 

Adam & Eve/DDB launches pro-union Scottish Heartstrings initiative

Adam & Eve/DDB and Tribal Worldwide have created a digital platform for the pro-union Let's Stay Together campaign, designed to let the public celebrate the achievements of Scots and Scotland as part of the UK.

 

Top 10 ads of the week: Barclays and Google share the top spot 1

Counting down the 10 most-recalled ads, in association with TNS and Ebiquity.

 
 


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