Canon relaunches website with Euro 2008 theme
LONDON - Consumer electronics giant Canon is relaunching its online stores as it tries to capitalise on its sponsorship of the Euro 2008 football tournament.
As part of highlighting its association with Euro 2008, Canon will be running an online competition tied in with the tournament.
The new website was designed by digital agencies Curious and Digital River.
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Canon recently rolled out a football-themed TV ad campaign, focusing on the moment when a player takes a penalty kick.
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