Additional Information


Content

The first data World Cup: Why we knew Mario Balotelli would trend

Talk of having just experienced the first social World Cup is a misnomer, what we've really just seen is the first data World Cup, says Jeremy Pounder, client director at Mindshare.

Related stories

AOL UK goes fully programmatic

AOL UK is claiming an industry "milestone" after making all of its online advertising available to be traded programmatically this week.

Related stories

Omnicom reports 7% rise in pre-tax profit in Q2

Omnicom Group, home to BBDO, DDB Worldwide and Omnicom Media Group, has reported a 7 per cent rise in pre-tax profits to $514.7 million for the second quarter, on the back of recovering ad markets and strong organic growth.

Related stories

The six myths of digital marketing measurement

How you measure digital activity radically affects the strategy and effectiveness of what you do. Leonie Gates-Sumner, client director, Millward Brown explains how myths about digital measurement can distort brand strategy.

Related stories

CBS Outdoor acquires Van Wagner in $690m deal

Van Wagner, the outsize US poster company, has sold its billboard business to CBS Outdoor in a $690 million (£404 million) deal.

Related stories

Samsung celebrates Prince George's birthday

Samsung has created an outdoor campaign to coincide with the first birthday of the future monarch, Prince George, featuring pictures of another baby George.

Related stories

Captain Morgan Facebook ad banned for suggesting alcohol conquers boredom

Captain Morgan, the Diageo rum brand, has been forced to pull a Facebook ad after the Advertising Standards Authority ruled that it implied alcohol conquered boredom.

 

Apple's MacBook Air 'Stickers' TV spot celebrates love and customisation

'Breaking Bad's Walter White, Wonder Woman, Snow White, Space Invaders, Homer Simpson, Saturn, Hello Kitty and Pac-Man are among the myriad pop-culture references flashed briefly before the eyes of viewers in a frantic ad for Apple.

 

Heineken attempts to interrupt New Yorkers' routine with mystery payphone caller

A payphone on the streets of New York rings and a passer-by tentatively picks it up. "Listen, I'm inviting you to come across the street," says the emotionless voice. "That's terrifying," the pedestrian answers, unknowingly turning down an invitation...

 
 

Tetley folk square up to PG Tips' Monkey but lose in ASA ruling

PG Tips has been taken to task by Tetley through the Advertising Standards Authority over an ad that boasts the "brewing efficiency" of its pyramid teabags are superior to that of round teabags, which its rival felt denigrated its own brand.

 

EE says sorry for deluging customers with Orange spam 1

EE has apologised for barraging its Orange customers with marketing texts, telling exasperated recipients that it is looking into a fix for the problem.

 

Benedict Cumberbatch's Sherlock helps BBC Worldwide return £173.8m to BBC

BBC Worldwide, the commercial arm of the BBC, generated sales of £1.04bn in the year to 31 March, propelled by the international licensing of top shows Sherlock, Top of the Lake and Doctor Who.

 
 


Explore Brand Republic


Subscribe to Brand Republic Video on YouTube

Latest ads

The video player for the BR homepage


Visit Brand Republic Insight

Research-driven webcasts, expert reports, surveys and videos covering the most pressing issues in marketing, media and advertising.


Brand Experience, Multichannel Personalisation & Marketing Automation - Making it Work For You (Expert Reports)

The necessity for brands to communicate with their customers through hig...

 

Twitter Advertising for the Real-Time Marketer (Webcast)

Twitter is the live medium that has quite literally changed the way bran...

 

Shape Up Your Google Shopping Campaigns - Countdown to August (Expert Reports)

When Google Shopping was optionally introduced, advertisers saw: - Ad sp...

 
 

Events

 

Effective negotiation skills workshop

  • Chartered Institute of Public Relations
  • Date: Tue 29 Jul 2014 - Tue 29 Jul 2014
  • Venue: Chartered Institute of Public Relations 52-53 Russell Square London United Kingdom WC1B 4HP More
 
 

Leaders in Communications

  • Date: Thu 06 Nov 2014 - Thu 06 Nov 2014
  • Venue: London More
 
 

Strategic Internal Communications

  • Date: Wed 03 Dec 2014 - Wed 03 Dec 2014
  • Venue: London More
 
 
 

Additional Information

Latest jobs Jobs web feed





Job of the Week


Sponsored by Carnival UK
Brand Manager - P&O Cruises: Competitive salary, based in Hampshire

FROM OUR PARTNERS


Outdoor Campaign of the Month: StubHub

 

Digital dilemmas: What's the best way to automate my marketing function?

dotmailer's marketing director, Chris Boddice, explains the benefits of automating the marketing function.

 

Nickelodeon identifies digital tribes with new research: 'Me, Myselfie and I'

Nickelodeon commissioned the bespoke "Me, Myselfie and I" research project to gain a deeper understanding of kids' lives today and to provide insight into how the digital world defines their relationship with media.

 

Talent and culture drive programmatic success

Campaign hosted a roundtable, in association with MediaMath, at a rooftop venue in Cannes to debate how programmatic advertising is being adopted by marketers and what that means for brands, agencies and publishers. The following is an excerpt of the...

 

Partnership opportunities with the England women's cricket team

The ECB are very proud to be able to offer brands the opportunity to become a partner of England Women's Cricket Team from 2014 onwards.

 
 

Back to top ^