Other Asia-Pacific News
New US$110 million Darwin Convention Centre set to open
by Kate Nicholson, CEI Asia Pacific 02-Jul-08, 12:33
DARWIN The Darwin Convention Centre opens its doors on June 23.
Abe returns to Beacon as ECD
by David Blecken, Media Asia , 02-Jul-08, 07:51
TOKYO - Mitsushi Abe (pictured) has returned to Beacon Communications as the agency's new executive creative director after a two-year stint at Dentsu.
Edelman appoints Zengage to run Japan office
by David Blecken, Media Asia , 26-Jun-08, 07:19
TOKYO - Edelman has appointed Thomas R Zengage as executive chairman of its Japan operation, following the departure of North Asia president and representative director Robert Pickard earlier this month.
Ogilvy to bolster its Japanese presence
by David Blecken, Media Asia , 26-Jun-08, 04:10
TOKYO - Ogilvy is to reinforce its presence in Japan with the appointment of Paul Matheson (pictured) as executive planning director for the market.
IHG drive focuses on sleep deprivation
Media Asia , 25-Jun-08, 11:45
TOKYO - IHG ANA Hotels Group Japan, a joint venture between InterContinental Hotels Group (IHG) and All Nippon Airways has employed live, three-dimensional imagery in an out-of-home drive designed to stimulate interest in its recently launched ANA Crowne Plaza brand in Japan.
EA mobile ups its games
by Michael Hoare, Media Asia , 25-Jun-08, 09:18
SEOUL - Global gaming giant Electronic Arts is planning a string of mobile gaming launches on the back of its US$29 million cash purchase of a South Korean mobile gaming studio.
Matheson to lead planning upgrade at Ogilvy Japan
by David Blecken, Media Asia , 20-Jun-08, 07:48
TOKYO - Ogilvy & Mather's regional head of planning for Asia-Pacific Paul Matheson (pictured) is due to relocate to Tokyo, where in addition to his current role he will lead the planning department in the agency's Japan office as executive planning director.
PhRMA pushes to penetrate Japan market
by David Blecken, Media Asia , 11-Jun-08, 09:36
TOKYO - International pharmaceutical companies are stepping up efforts to penetrate Japan's notoriously protectionist pharmaceutical industry, after appointing Edelman to represent its official lobbying group.
Lego begins regional media pitch
Media Asia , 11-Jun-08, 09:19
SEOUL - Danish toy maker Lego Group has called on agencies to pitch for its US$500,000 media account in Korea, in what is believed to be the start of an Asia-Pacific-wide review worth about US$20 million.
Agencies bow to fast food ban plan
by David Blecken, Media Asia , 11-Jun-08, 09:03
SEOUL - Agencies in Korea are remaining calm in the face of proposals by the Korea Food and Drug Administration to restrict the advertising of food and drink products deemed to be unhealthy.
Asahi backs Belgian ales
by David Blecken, Media Asia , 11-Jun-08, 08:07
TOKYO - Leading Japanese beverage producer Asahi has announced plans to introduce six Belgian beer brands to the Japanese market from September through an agreement with Belgian brewery InBev, including Stella Artois and Hoegaarden.
Lego pitches media in Korea ahead of regional review
Media Asia , 11-Jun-08, 07:01
SEOUL - Construction toy manufacturer Lego Group has called a pitch on its US$500,000 media account in Korea, in what is believed to be the start of a regional review process across Asia-Pacific worth an estimated $20 million.
Diageo in Windsor Korea creative pitch
by David Blecken, Media Asia , 11-Jun-08, 06:18
SEOUL - Multi-national beer, wine and spirits producer Diageo has called a creative pitch for its Windsor Premier whisky brand - the company's largest brand in Asia and the world's top-selling super premium Scotch - in the Chinese and Korean markets.
Edelman’s Pickard departs the region
by David Blecken, Media Asia , 11-Jun-08, 05:48
TOKYO - Edelman's president for North Asia and representative director Robert Pickard (pictured) is to leave the agency later this month after six years in Asia-Pacific.
New-look Michelin man targets high fuel prices
by Robin Hicks, Media Asia , 11-Jun-08, 05:26
SINGAPORE - Global tyre-making giant Michelin has launched a regional advertising campaign to promote its role in coping with soaring fuel costs.
Cereal Partners picks McCann for Uncle Tobys in Australia
Media Asia , 10-Jun-08, 10:17
SYDNEY - Cereal Partners Worldwide has selected McCann Erickson over longstanding incumbent Clemenger BBDO to handle its iconic Uncle Tobys Oats brand in Australia.
Pickard set to depart Edelman
Media Asia , 10-Jun-08, 06:04
TOKYO - Edelman's North Asia president and representative director Robert Pickard (pictured) is set to leave the agency later this month after six years in Asia-Pacific.
PhRMA partners with Edelman to solidify presence in Japan
Media Asia , 03-Jun-08, 05:42
TOKYO - The Pharmaceutical Research and Manufacturers of America (PhRMA) has appointed Edelman as its public relations partner in Japan after a competitive pitch believed to have included incumbent Golin Harris and six other agencies.
TBWA to drive launch of sustainable Sydney office space
Media Asia , 03-Jun-08, 05:40
SYDNEY - Australian property investment and management group Mirvac has appointed Whybin\TBWA\TEQUILA as creative agency for its 8 Chifley Square office development in Sydney.
Korea moves to ban junk food ads
Media Asia , 30-May-08, 05:33
SEOUL - Fast food providers are facing the challenge of redesigning their marketing strategy in Korea, following a governmental decision to block TV commercials for food products deemed to be unhealthy from time slots popular with children.
Diageo pitches Windsor creative
Media Asia , 29-May-08, 07:39
SEOUL Global alcoholic beverage producer Diageo has called a creative pitch for its Windsor Premier whisky - the company's largest brand in Asia - in China and Korea.
Japanese give the pill a push
by David Blecken, Media Asia , 29-May-08, 04:49
TOKYO - The Japan Family Planning Association has launched a pioneering six-day campaign to raise awareness of oral contraception among young Japanese women.
Japan moves to revive MNC interest
Media Asia , 29-May-08, 04:24
TOKYO - Moves to boost foreign direct investment (FDI) in Japan may lead to MNC brands taking another look at a market which many have put on hold - thanks to difficult economic conditions and the contrasting appeal of countries like India and China.
UM Australia appoints Isaac as GM
Media Asia , 29-May-08, 04:01
MELBOURNE - Universal McCann Australia has hired former ZenithOptimedia business director Daniel Isaac as general manager of its Melbourne office.
Tesco expands in Korea
by David Blecken, Media Asia , 29-May-08, 02:50
SEOUL - British supermarket giant Tesco is seeking to offset flagging growth in the United Kingdom with a strengthened presence in Korea, which will allow it to operate as a serious competitor to domestic discount chains E-Mart and Lotte Mart.
Seoul launches new MICE team
by Ruth Williams, CEI Asia Pacific , 23-May-08, 16:20
SEOUL The Seoul City Government has announced that Koo Samyeol will be appointed CEO of the new Seoul Tourism Marketing, which is now responsible for promoting the city’s convention industry.
Live Issue... Brands pay price for baseball decline
by David Blecken, Media Asia , 21-May-08, 02:43
Sponsors are assessing their options as Japan’s national pastime struggles.
Tequila boosts digital team in Australia
Media Asia , 20-May-08, 09:50
SYDNEY - Omnicom Group agency Whybin\TBWA has expanded its Tequila digital team with the appointment of Emily Crooks (pictured) as senior account director and Stephen Dodd as account director and CRM specialist.
Iris appoints Porter to run Sydney office
Media Asia , 20-May-08, 09:47
SYDNEY - Iris, the UK-based integrated marketing agency, has appointed Simon Porter (pictured) from The Marketing Store as managing director of its year-old Sydney office.
Gold Coast Tourism names Winter as new CEO after lengthy search
by Kate Nicholson, CEI Asia Pacific , 14-May-08, 17:31
GOLD COAST Martin Winter has been appointed CEO of Gold Coast Tourism (GCT) after a four-month search.
