Admax launches specialist youth unit

Media Asia 29-May-08, 03:15

SINGAPORE - Online ad sales firm Admax Network has launched a specialist unit for advertisers targeting young internet users called Youth Channel.

According to Admax, the new platform will give advertisers access to five million youth across Southeast Asia.

Social networking, entertainment, shopping, gaming and sports sites are included in the offer.

The news follows Admax's recent acquisition of sales contracts for gaming networks MochiAds (Media 21 April) and PopCap Games (Media 21 May).

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