Media 360

Heralded as the 'Davos' of the media world, the Media 360 Summit is coming to Asia for the first time this year.

With an undisputed reputation for bringing together the highest-calibre speakers from the client, agency and media owner side, this unique forum will ensure you are one step ahead of the game, through an unrivalled two-day conference programme, exporing the hottest issues in the industry and extensive networking opportunities all in the very luxurious surrounding of the MGM Grand.

Leading visionaries taking to the stage include:

Jonathan Mildenhall, Vice President Global Advertising and Creative Excellence, Coca-Cola
Christophe Bezu, Chief Executive Officer, Asia Pacific Region, adidas
Joy Lee, Head of Marketing, DHL
Christoph Peter-Isenbuerger, Head of Marketing Asia Pacific, PUMA
Kevin Clayton, Vice President of Marketing, Galaxy Entertainment

Key topics to be explored include:

Discovering how to capitalise on changing media platforms and respond to the increasing influence of digital in order to stay ahead of the crowd and ride future trends.

Understanding audiences and consumption patterns in order to design targeted campaigns that achieve the greatest cut-through.

Integrating channels for a powerful integrated campaign to optimize your message.

Successfully measuring the impact of your campaigns and ensure you make the right decisions in the right platform choices for the highest level of accountability and ROI.

Plus, tailor your Media 360 Asia Summit experience by joining breakout sessions dedicated to search, mobile, channel integration and branded content that will cater to your personal priorities and objectives.

www.media360asia.com