Perth Convention Bureau secures trade shows worth US$25 million

by Ruth Williams CEI Asia Pacific 01-Sep-08, 12:11

PERTH Perth Convention Bureau (PCB) is on a roll after winning ten conference bids that are expected to attract an estimated 10,900 delegates and US$25 million in revenue for the state of Western Australia.

The biggest boost to the bureau’s annual sales results is the successful bid to host the annual general meeting of the national Ulysses Motorcycle Club in the regional centre of Albany in 2010.

The AGM is expected to attract 4,600 recreational motorcyclists who will spend approximately US$13 million during their visit to Western Australia.

This is the largest event ever secured by the bureau in its 36-year history.

In another big win, an estimated 3,000 delegates are expected to attend the Lions National Conference in 2012 to coincide with the 50th anniversary of Lions Western Australia.

The annual scientific meeting of the Urological Society of Australia and New Zealand is expected to attract 700 delegates to the state capital in 2010.

PCB managing director, Ross MacCulloch, said the flurry of bid wins had provided a welcome
boost to its annual sales results.

He said: “I am confident that we will achieve our sales target of US$60 million worth
of conference and incentive business this year.”

He added: “I’m sure Perth Convention Bureau’s news will also be welcomed by our industry partners.”

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