The A-List: 2008

Job

Executive director

Company

Telegraph Media Group

Work Telephone

+44 (0)20 7931 3434.

Address

1 Canada Square, Canary Wharf, London, E14 5DT

Fantasy business partner

Ian Botham. What a great guy, and what a blast.

How do you off-set your carbon footprint?

Recycling.

Greatest influence

My mortgage and a fear of failure.

Clubs

Old Berkeley Cricket Club, Century Club.

Favourite gadget

Mobile phone.

Desert island objects

Mobile phone, Jake Arnott's trilogy, toothbrush and toothpaste.

Most-admired politician

Nelson Mandela.

Favourite media

The Daily Telegraph, ER, Jonathan Ross, telegraph.co.uk, YouTube.

Biggest risk taken

Joining The Daily Telegraph as it was.

Perfect day

A game of Sunday afternoon cricket, followed by a pint of bitter at my uncle's village pub.

Who should play you in the film of your life?

Christopher Walken. He was strong and haunting in The Deer Hunter.

Career highlights

What other business would you want to work in, if you cannot be a professional sportsman.

Fictional hero

The George Best I believed in. The real one is tough to worship.

Hidden talent

My team.

Best job outside advertising

Bricklayers apprentice. Great humour, a bit like a TV buying department.

Lowdown

These are exciting times for King as he pioneers ways to sell The Daily Telegraph in its new guise as a multiplatform media brand. King blends the best of the old school and the new economy. He is to-the-point and uncompromising when he has to be, but he also appreciates the subtleties that are inherent in the big picture.

Most expensive purchase

Family holidays.

Why are you good at what you do?

Utterly focused on delivery and winning.