Frank Harrison
Born
11th July 1962
Job
Strategic resources director, worldwide
Company
Zenith-Optimedia
Work Telephone
+44 (0)20 7961 1038.
Address
Headquarters, 24 Percy Street, London, W1T 2BS
Fantasy business partner
Alexander Graham Bell.
How do you off-set your carbon footprint?
Talk as little as possible.
Greatest influence
The theory of evolution by natural selection.
Clubs
Pizza Express Club, Costco, BA Executive Club.
Favourite gadget
Vaughan & Bushnell AS1-1 & 4 Solid Steel Camp Axe (beats the BlackBerry every time).
Desert island objects
CGS Enamelware 16-piece dinnerware starter set in dark green; Lodge Original Finish Pro Grid/Iron Griddle; Lodge 5-Quart Cast Iron Dutch Oven with Iron Lid.
Most-admired politician
Oman's Sultan Qaboos. He cares more for his people than himself.
Favourite media
Metro, Wired, Kojak, Heart, marketersportal.com.
Biggest risk taken
Flying.
Perfect day
Sun, sand, sea, and a good book (preferably in Oman).
Who should play you in the film of your life?
Chuck Norris.
Career highlights
Executive to media research director at Saatchi & Saatchi from 1987 to 1992. Research director at Zenith Media from 1992 to1994. Strategic resources director, worldwide, ZenithOptimedia from 1994 to the present day.
Fictional hero
Aladdin.
Hidden talent
Public speaking.
Best job outside advertising
The Lupin Database Company.
Lowdown
Described by colleagues as a gentle giant, Harrison has always been one of the unsung heroes of ZenithOptimedia but he's acquired an even more central role since the agency began staking all on an ROI proposition. Research supplied by Harrison's team is the foundation on which it's all built.
Most expensive purchase
Lots of animals (cost in damage to carpets, chairs, sanity).
Why are you good at what you do?
I do lots of research before I open my mouth.
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- Multimedia Designer
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- £35,000
- Senior Digital Designer
- £35000-£35000
- Digital Producer
- £35 - £45K

