The A-List: 2008

Job

UK chairman

Company

Bartle Bogle Hegarty

Work Telephone

+44 (0)20 7453 4110.

Address

60 Kingly Street, London, W1B 5DS

Fantasy business partner

Gwyn and John.

How do you off-set your carbon footprint?

I try to operate within a narrow corridor between Islington and Soho.

Greatest influence

Marvin Gaye.

Clubs

None.

Favourite gadget

Sony transistor radio.

Desert island objects

Woolly hat, football, and an apostrophe.

Most-admired politician

Neil Kinnock. Flawed, but he cared.

Favourite media

The Guardian, Straight No Chaser, The Likely Lads, Radio 4 ,westhamonline.net.

Biggest risk taken

I once wore trainers to work.

Perfect day

One that involves a kip on the sofa.

Who should play you in the film of your life?

Alastair Sim.

Career highlights

1987 SRG, 1990 MWP, 1991 BBH, 1993 the board, 1998 planning director, 2004 UK chairman.

Fictional hero

Spinal Tap's Nigel Tufnel he went to 11.

Hidden talent

I can sleep at will.

Best job outside advertising

Royal Mail. Very good canteen, early finish.

Lowdown

Has been well involved with the creative flourish that BBH has put together recently, as well as the development of its staff's skill-set. The quiet one of the management triumvirate, his strength is just getting his work done. .

Most expensive purchase

I buy too many tickets.

Why are you good at what you do?

I'm not. They just told me to do this.