The A-List: 2008

Born

1st January 1964

Job

Chief executive

Company

RadioCentre

Work Telephone

+44 (0)20 7306 2500.

Address

London, W1D 5AD

Fantasy business partner

My fiancee, Gill.

How do you off-set your carbon footprint?

Listen to the radio, rather than watching telly.

Greatest influence

The consumer.

Clubs

Newcastle United, MGGB, Century.

Favourite gadget

Sky+.

Desert island objects

Sky+, golf simulator, DAB radio.

Favourite media

The Mail on Sunday, Campaign (of course), Have I Got News For You, Planet Rock, www.radiocentre.org/player.

Biggest risk taken

Running a mind, body, spirit shop in York with my fiancee, Gill.

Perfect day

3 November.

Who should play you in the film of your life?

Tiger Woods.

Career highlights

Marketer of the Year 2003; general manager, Muller; marketing director at Procter & Gamble, Coca-Cola, Nestle.

Fictional hero

Stephen Miron, it's all fiction.

Hidden talent

Marketing.

Best job outside advertising

Father.

Lowdown

Harrison's brash style may not be to everyone's taste, but then commercial radio isn't exactly a place for faint hearts these days. Harrison's challenge is to convince a disparate group of media owners to pull together, while selling the virtues of the medium to advertisers.

Most expensive purchase

My children.

Why are you good at what you do?

Passion.