Lucy Owen

Job
Chief executive
Company
Nabs
Work Telephone
+44 (0)20 7292 7345.
Address
47-50 Margaret Street, London, W1W 8SB
Fantasy business partner
Mr Spock exploring new universes with such logic.
How do you off-set your carbon footprint?
Recycle, electricity saving devices, green diesel car (goes further), and enviromentally friendly office (well trying to).
Greatest influence
My sister, Joanna.
Clubs
Facebook, Horsesmouth, Wacl, University Alumni, PTA.
Favourite gadget
A penknife (including corkscrew).
Desert island objects
Toothpaste, penknife, a pen and paper.
Most-admired politician
Mo Mowlem. Tough, understanding and effective.
Favourite media
Sunday Times, National Geographic, The Apprentice, Radio 4, Innocent.
Biggest risk taken
Set up new agency in the early 90s.
Perfect day
At home, on my own, reading a book or walking the dog.
Who should play you in the film of your life?
Me.
Career highlights
CSD and board director, WWAV Rapp Collins, 1996 to 2006, chief executive of Nabs 2006 to 2007.
Fictional hero
Marge Simpson.
Hidden talent
Orienteering, not that I do it at all, but I can get to most places in the UK without a map.
Best job outside advertising
Working a summer on flotilla boats in Turkey for Sun Sail.
Lowdown
It would be an enormous mistake to underestimate Owen. Beneath her charming exterior lies a steel core. "Once she sinks her teeth into something, she never lets go," an associate says. Just as well really, given her tough challenge of keeping the industry not only aware of Nabs, but also prepared to open its wallet in support.
Most expensive purchase
My wedding.
Why are you good at what you do?
Because I like people.
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- Digital Producer
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