The A-List: 2008

Born

1st January 1965

Job

Strategy director

Company

Media Planning Group

Work Telephone

+44 (0)20 7393 2410.

Address

11 Great Newport Street, London, WC2H 7JA

Fantasy business partner

Bill Gates.

How do you off-set your carbon footprint?

Off-setting is a cop-out. Reduction is the only way. Reduce, reuse and recycle!

Greatest influence

My extended family.

Clubs

I'm not a club sort of person.

Favourite gadget

Corkscrew.

Desert island objects

Books, music and a Swiss Army Knife.

Most-admired politician

Garret FitzGerald. He took Ireland into the European Economic Community.

Favourite media

The Sunday Times, National Geographic, CSI, Radio 4, Ocado.

Biggest risk taken

My first lunch with Marc Mendoza.

Perfect day

A long walk with family and friends. Followed by lots of food and drink.

Who should play you in the film of your life?

Joanna Lumley.

Career highlights

Working on the bid for the Lottery's third licence, working with the BBC.

Fictional hero

Inspector Morse.

Hidden talent

Best kept hidden.

Best job outside advertising

Roller skating teacher.

Lowdown

Oldham's skills have been a key part of her agency's success this year. Central to the capture of its BBC business, she remains one of the brightest, if also one of the most disorganised and endearingly scatty, planners in the business.

Most expensive purchase

Paintings.

Why are you good at what you do?

Gut instinct combined with a proper desire to understand what makes (real) people tick.