The A-List: 2008

Job

Deputy chairman

Company

Rainey Kelly Campbell Roalfe/Y&R

Work Telephone

+44 (0)20 7404 2700.

Address

Greater House, Hampstead Road, London, NW1 7QP

Fantasy business partner

Murphy, Priest or Golding.

How do you off-set your carbon footprint?

I carbon trade with the Climate Group guru Stuart Archibald.

Greatest influence

My late father, Michael, as much for how to do things as how not to do things.

Clubs

Newcastle United season ticket holder, Rolling Stones fan club.

Favourite gadget

KB Discomatic portable jukebox (1965 model).

Desert island objects

An iPod, a fountain pen, a decent-sized mug.

Most-admired politician

All Home Secretaries since 2000. For buying some of our very best work.

Favourite media

The Times, Record Collector, Deadwood, Radio Five Live, www.nufc.com.

Biggest risk taken

Wearing a Newcastle shirt in the Feyenoord end when the last-minute winner went in.

Perfect day

Wake up, no work, top sounds, new shoes, few beers, Sunderland lose.

Who should play you in the film of your life?

Peter Kay.

Career highlights

Nineteen years of not getting found out at Publicis, BMP, and now RKCR/Y&R. I have great affection for all three agencies, and special pride for Renault Clio's "Nicole", John Smith's "penguins", Home Office's crime reduction work and Budweiser's "soccertainment". Otherwise, being part of three management teams as we have transformed over the years at RKCR/Y&R.

Fictional hero

Tony Soprano.

Hidden talent

I can speak Thai and play bass often at the same time.

Best job outside advertising

Percussionist in Big Ben & The House Of Commons.

Lowdown

The leopard-printed pseudo-Rolling Stones groupie with adland's biggest collection of Wurlitzers has found his role shift this year from the main agency to overseeing its new offshoots, Swarm and Saint. It was a timely move out of the chief operating officer position that was starting to look a little redundant.

Most expensive purchase

My 40th birthday party.

Why are you good at what you do?

Nobody is not interesting.