Industry Trust for IP Awareness 'knock-off Nigel' by Sell! Sell!

An illegal dowloader is turned into a social outcast by his colleagues in this spot for the Industry Trust for IP Awareness.

First Aired:

04-Jul-08

 

Media:

Television

 

Country:

United Kingdom

 

Agency:

Sell! Sell!

 

Client:

Industry Trust for IP Awareness

 

Creative Director:

Steve Reeves

 

Comments

 

Phil Hickes - 07/07/2008

I don't buy the strategy. Someone offers you a pirate DVD or whatever in the pub, you're not going to say "no thanks, I'm afraid of being ostracised by my peers."

 

 

Richard Hayter - 07/07/2008

Would have been funny if Will Ferrel had done it. But he didn't.

 

 

Julian Esposito - 09/07/2008

I know a Nigel and he doesnt download films......or does he?? The plot thickens

 

 

Niall Kitching - 14/08/2008

Probably one of the worst concepts I have ever seen. This has caused massive negative feeling from the public and has probably done more damage than good for the anti-copyright theft cause.

 

 

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