Blogs, WOM, Viral & Social Networking
Organised by Revolution
26-Nov-08
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Scrutinise best-practice techniques to harness the power & ROI of peer-to-peer, WOM and viral marketing for engaged and loyal brand advocates.
Revolution's One-Day Conference | 26 November 2008
Le Meridien Piccadilly, London
www.customermarketingconference.com
This event is an absolute must for digital experts wishing to harness the potential of
Blogs, WOM, Viral & Social Networking.
Understand and utilise the full range of peer-to-peer marketing channels, track positive and negative mentions of your brand, and cultivate long-term brand advocates that do your marketing for you.
WOM, social networks, viral or blogs? With budgets tightening, how do you guarantee a real return on investment? Examine innovative techniques to engage customers with your brand. By attending Revolution’s one-day conference you will:
1. Successfully harness the power of blogging to strengthen your marketing campaign and create true brand advocates.
2. Discover how to engage and communicate effectively with bloggers to increase online brand excitement and buzz.
3. Evaluate the strength of WOM marketing and kick-start it in order to implement successful strategies that excite and engage consumers.
4. Discuss how to take advantage of viral marketing and position your product at the forefront of people’s minds to build lasting brand relationships.
5. Find out the true benefits of social networking sites and learn how to encourage effective two-way communication to ensure optimum return.
6. Understand the value of internal advocates and engage and motivate brand ambassadors from within your organisation.
This site is updated frequently. Please check again for more information.
Last year's event gained a 98% satisfaction rate and involved 12 experts who had successfully encouraged loyal consumers to promote their brand including Marketing Directors and Online Marketing Directors from John Lewis, BEBO, BSkyB and Sony BMG.
***Get a taster for our conferences with a free video on email marketing featuring backstage interviews with top speakers from Flybe.com, Hertz, Repsonsys etc. Watch now.
Visit Revolution's website at www.brandrepublic.com/revolution
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Venue
Le Meridien, Piccadilly
21 Piccadilly
London
W1J 0BH
- Fax: +44 20 7437 3574
- Tel: +44 20 7734 8000
- Website Link
