London Development Agency 'London' by Film London
The London Development Agency and Film London have created a promotional film to raise the profile of the city in the run up to the capital's 2012 Olympics.
LDA creates film to promote film in 2012 Olympics run-up
- First Aired:
- 03-Sep-08
- Media:
- Television
- Country:
- United Kingdom
- Agency:
- Film London
- Client:
- London Development Agency
- Creative Director:
- Martyn Pick, th1ng
Rating
Credits
Project
London
Client
London Development Agency
Brief
To use a distinct artistic approach to capture the essence of London in the build up to the 2012 London Olympics
Creative Agency
Film London
Writer
Martyn Pick
Art director
Martyn Pick
Planner
David Adam
Media Agency
Film London
Media Planner
David Adam
Production company
th1ng
Director
Martyn Pick, th1ng
Editor
Danny Atkinson
Post-production
th1ng
Audio post-production
Tom Russell
Exposure
cinema, online, TV
Jobs
- Marketing Manager
- c £28,000 + generous benefits
- Account Manager
- Group Communications Manager
- £40000-£41000
- Marketing Executive
- £25000-£25000


Comments
Ross Mc Currach - 03/09/2008
ahhh so they spent all the money on the media buy instead of spending any on the ad. Good strategy that, bombard people with boring cliches, and some after effects for 3 minutes (that feel like 5)
M S - 03/09/2008
...tripe, anyone?