Design News

Ogilvy's Idea Shop: an impression of the what the Brixton shop will look like

Ogilvy opens Brixton pop-up advice shop

by Matt Williams, campaignlive.co.uk 04-Feb-10, 12:05

LONDON - Ogilvy Advertising is offering its services for free to businesses in Brixton Village by launching its first idea shop.

Mayor's office to roll out new 'classic' brand identity

by Alex Brownsell, marketingmagazine.co.uk , 04-Feb-10, 08:00

LONDON - Mayor of London Boris Johnson's £500,000 project to re-brand London will see the capital assume the classic typeface used by tourism body Visit London.

David Jones: global chief executive of Havas Worldwide

Havas Worldwide launches design network

by Matt Williams, campaignlive.co.uk , 01-Feb-10, 12:25

LONDON - Havas Worldwide, the global communications group that owns Euro RSCG, Archibald Ingall Stretton, MPG and Arena BLM, has launched Havas Design+, a global network that specialises in design briefs.

Heritage charity hires Identica for rebrand project

by Alex Brownsell, marketingmagazine.co.uk , 01-Feb-10, 09:00

LONDON - Heritage Link, a charitable alliance of English bodies campaigning on behalf of heritage interests, is to rebrand as The Heritage Alliance.

Armed forces fund re-brands as The Soldiers' Charity

by Alex Brownsell, marketingmagazine.co.uk , 01-Feb-10, 08:00

LONDON - The Army Benevolent Fund (ABF), a charity dedicated to members of the British Army and their families, is to re-brand as ABF The Soldiers' Charity.

State-owned Bank of Scotland launches new identity

by Alex Brownsell, marketingmagazine.co.uk , 29-Jan-10, 15:20

LONDON - State-owned financial services brand Bank of Scotland is launching a new TV campaign to promote an overhaul of its visual identity.

Mayor of London hires Saffron to create London branding

by Alex Brownsell, marketingmagazine.co.uk , 27-Jan-10, 15:00

LONDON - The Greater London Authority (GLA) has hired Saffron to create a single brand identity for the capital.

Nuts: brings Striker on board as a regular strip

New-look Nuts backed by £500,000 campaign

by Anne Cassidy, mediaweek.co.uk , 26-Jan-10, 09:00

LONDON - IPC-owned lads mag Nuts is rolling out a new look, backed by a cross-platform ad campaign and with a focus on sport, following the addition of The Sun's Striker comic strip.

Ford looks to comic books for Ranger campaign

by Matt Williams, campaignlive.co.uk , 25-Jan-10, 15:15

LONDON - Ford is positioning its new Ranger model as "the heart and soul of a true pick-up" through a new press and online campaign inspired by comic strip illustrations.

Argos renews visual identity to 'modernise' perceptions

by Alex Brownsell, marketingmagazine.co.uk , 22-Jan-10, 09:00

LONDON - Argos is rolling out its first visual identity overhaul in over a decade to help improve the desirability of the brand.

Targetbase Claydon Heeley scoops £1m De Vere Hotels integrated account

by Daniel Farey-Jones, campaignlive.co.uk , 21-Jan-10, 09:00

LONDON - Targetbase Claydon Heeley has landed the £1m integrated account to promote a start-up golf and leisure concept to be launched by De Vere Hotels.

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