Digital

Google to add social media to Gmail
Google is reported to be ready to unveil social media additions to its Gmail email platform, allowing it to challenge Facebook and Twitter.
- Read the full article here
- Six-year old Facebook passes 400m user mark
- Facebook leaps to fourth for news content

Google to add social media to Gmail
Google is reported to be ready to unveil social media additions to its Gmail email platform, allowing it to challenge Facebook and Twitter.
- Read the full article here
- Six-year old Facebook passes 400m user mark
- Facebook leaps to fourth for news content

Facebook leaps to fourth for news content
Facebook has quietly become the fourth largest distributor of news content on the web as people spend more time on social networking websites.
- Read the full article here
- Social Media: Top Ten Predictions for 2010
- Facebook offers brand consultants for Fan Pages and apps

Marketers to boost mobile spend after measurement system launch
Nearly 60% of marketers will invest more in mobile marketing after the launch of GSMA's mobile measurement system, a new report says.
- Read the full article here
- COI joins Internet Advertising Bureau's mobile group
- Mobile industry to launch audience measurement system

Plans for digital radio split commercial sector
Commercial radio is in crisis and divided in its approach to digital, executives told the House of Lords communications committee today.
- Read the full article here
- Amazing Radio to broadcast permanently on DAB
- Radio Bill creates deep divisions among industry
Digital News
Militant Mumsnet sets the advertising agenda
by Harriet Dennys, mediaweek.co.uk, 09-Feb-10, 16:26
Justine Roberts, founder of parenting website Mumsnet, talks to Harriet Dennys about making friends with Google, influencing brands' marketing behaviour,...
Create targeted attention-grabbing emails
by SpeakersChannel.tv, Brand Republic, 09-Feb-10, 14:04
Sign up free to hear marketers from brands like Lovefilm.com and Ticketmaster offer insights on email marketing in this footage...
Organix appoints TMW as lead strategic and digital agency
by Joe Thomas, marketingmagazine.co.uk, 09-Feb-10, 13:04
LONDON - Organix, the baby food company, has appointed Tullo Marshall Warren (TMW) as its lead strategic and digital agency,...
Berghaus hands Code Computerlove digital task
by Sara Kimberley, marketingmagazine.co.uk, 09-Feb-10, 13:00
LONDON - Berghaus, the Pentland Group-owned outdoor clothing and footwear brand, has appointed its first dedicated digital agency following a...
Metro pursues online revenue grab
by John Reynolds, mediaweek.co.uk, 09-Feb-10, 12:40
LONDON - The Metro, Associated's free city-based newspaper, is undertaking a major commercial drive on its website, metro.co.uk, as it...
Blogs
Falling in love with Google
By TESS ALPS /
The Thinkbox Blog
One of the regular taunts Thinkbox gets is that Google has become the biggest brand in the world without using TV advertising. We usually...
Search Engine Strategies London 2010 – Get 20% Off a Ticket
By Mel Carson /
DigiTales Blog - Mel Carson
It’s that time of year again when search engine marketers from the UK and Europe descend on the Business Design Centre in Islington to learn the...










