Market Research
TNS fires latest salvo in WPP battle
Taylor Nelson Sofres has fired another salvo in its war of words with the WPP Group, as it said that the board of GfK has voted in favour of a merger of the two companies.
- Read the full article here
- TNS agrees merger with German rival to create GfK-TNS
- TNS rejects latest offer from 'interfering' WPP
TNS fires latest salvo in WPP battle
Taylor Nelson Sofres has fired another salvo in its war of words with the WPP Group, as it said that the board of GfK has voted in favour of a merger of the two companies.
- Read the full article here
- TNS agrees merger with German rival to create GfK-TNS
- TNS rejects latest offer from 'interfering' WPP
Bunnyfoot founder opens offline behavioural agency
Behavioural research consultancy Bunnyfoot has spun its offline eye-tracking service into a separate entity to meet demand from clients.
- Read the full article here
- Pop-up advertising equals 'brand suicide'
- Creative Potential: How people read papers
TNS rejects fourth offer from 'interfering' WPP
TNS has rejected a fourth offer from the WPP Group, valuing the market research giant at almost £1.1bn, as the company tells Sir Martin Sorrell to 'stop interfering'.
- Read the full article here
- WPP puts finishing touches to £1bn-plus TNS bid
- TNS advises shareholders on merits of GfK merger
2007-17513.jpg)
WPP puts finishing touches to £1bn-plus TNS bid
WPP Group is reported to be putting the finishing touches to a £1bn-plus bid for market research firm TNS, which would break up its merger with Gfk.
- Read the full article here
- City Republic: why market research excites WPP
- TNS shares surge after WPP makes £1bn play
2007-17513.jpg)
Market Research News
.jpg)
Marshall hails Touchpoints as potential media currency in BrandRepublic.tv interview
by Staff, Brand Republic, 08-Jul-08, 08:40
LONDON - Jim Marshall, chairman of Starcom UK, says the IPA's cross-media Touchpoints initiative is so important and far reaching...
GfK takes majority stake in Chart-Track UK
by Louisa Barnett, Brand Republic, 08-Jul-08, 10:20
LONDON - GfK has acquired a majority share in the market research company Chart-Track, which tracks retail information for games...
_.jpg)
Research Now reports record results with revenues up 92%
by Nikki Sandison, Brand Republic, 07-Jul-08, 11:30
LONDON - Research Now has reported record results with revenues up 92% to £19.1m and strong growth in all markets,...
City Republic: Housing crisis needs urgent surgery
by Stephen Foster, Brand Republic, 07-Jul-08, 08:45
LONDON - If there are two words guaranteed to make Gordon Brown stand up and salute, they're new deal, writes...
WPP must decide on £1.1bn bid for TNS by Wednesday
by Nikki Sandison, Brand Republic, 07-Jul-08, 09:10
LONDON - Sir Martin Sorrell's WPP has until July 9 to decide whether to make a £1.1bn hostile bid for...
Upcoming Events
Blogs
Another surprise, consumers still don't like junk mail!
By Hugh Bessant /
B2B 101
Another survey and lo and behold, 70% of consumers loath and detest junk mail. And so they should. Junk mail, as defined by me, is untargeted...
500 Million...sounds a lot when you say it fast
By Rich Sutcliffe /
Rich Media
Ten websites and internet applications have averaged 500 million minutes or more in the last year with three managing to top the one billion mark,...
Join the Debate
- what sectors work best for social media marketing?
- Should Tesco have listened to Hugh's views?
- Outsourcing for better net results... Can this be done
- Marketing ideas required for a chicken and egg situation! No money for marketing but we need users
- What will be the next zeitgeist word for brands to seize?
- What's the Economic Climate in The U.K.?
Jobs
- Strategy Analyst
- To £35,000 and benefits
- Ad Operations Executive
- £24k + benefits
- Direct Marketing Executive, Travel
- Salary circa £27,000
- Market Insight Manager
- Based on experience + exc bens
