Marketing News
Heineken appoints Nasard to head global marketing and sales
by Fiona Ramsay, marketingmagazine.co.uk 20-Nov-09, 17:19
LONDON - Heineken has appointed Alexis Nasard as group commerce director.
Agency mocks Thierry Henry after 'Hand Gaul' incident
by Ed Kemp, marketingmagazine.co.uk , 20-Nov-09, 16:31
LONDON - Digital agency Love Manchester has taken a cheeky shot at France striker Thierry Henry following the player's controversial hand ball against Ireland
Hovis to use only British wheat in products
by Amy Golding, marketingmagazine.co.uk , 20-Nov-09, 14:30
LONDON - Hovis has announced it is moving to 100% British wheat across its entire portfolio.
110-year-old Christmas pudding brand Matthew Walker makes TV debut
by Amy Golding, marketingmagazine.co.uk , 20-Nov-09, 14:20
LONDON - Matthew Walker, which claims to be the world's oldest Christmas pudding maker, is launching its first TV campaign to promote its signature Christmas pudding, 'The Pudding'.
Film industry runs joint Blu-ray campaign
by Sarah Johnson, marketingmagazine.co.uk , 20-Nov-09, 14:00
LONDON - The British Video Association (BVA) is launching a TV ad campaign in partnership with a number of film companies in the run-up to Christmas.
O2 launches marketing plans for Giffgaff network
by Fiona Ramsay, marketingmagazine.co.uk , 20-Nov-09, 12:24
LONDON - Giffgaff, O2's new online SIM-only mobile network, is promoting its launch with a quirky online marketing campaign.
Marks & Spencer drives online shopping with 1p offer
by Fiona Ramsay, marketingmagazine.co.uk , 20-Nov-09, 12:05
LONDON - Marks & Spencer is driving online shopping in the run up to Christmas with a 1p standard delivery offer.
O2 reviews £10m digital marketing account
by Fiona Ramsay, marketingmagazine.co.uk , 20-Nov-09, 12:01
LONDON - O2 is reviewing its digital marketing account, currently held by Agency Republic.
Aviva to maintain high marketing spend in 2010
by Alex Brownsell, marketingmagazine.co.uk , 20-Nov-09, 10:30
LONDON - Aviva chief marketing officer Amanda Mackenzie has confirmed the financial services giant is to continue investing significantly in marketing next year.
Tesco moves into broadband and phone bundles
by Fiona Ramsay, marketingmagazine.co.uk , 20-Nov-09, 10:23
LONDON - Tesco is launching its first bundled broadband and home phone services through a new partnership with Cable & Wireless. The move will put Tesco up against Talk Talk, BT and Virgin Media.
Ford Ennals confirmed as chief executive of Digital Radio UK
by Sarah Johnson, marketingmagazine.co.uk , 20-Nov-09, 10:20
LONDON - Digital Radio UK has appointed Ford Ennals, the former head of Digital UK, to the position of chief executive officer.
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Government intelligence agency GCHQ recruits via Xbox Live
20-Nov-09, 09:56
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