Marketing News

Visit Devon targets Midlands with first TV campaign

by Lawrence Charles-Kay, marketingmagazine.co.uk , 03-Jul-09, 15:30

LONDON - Visit Devon is launching its first TV ad campaign to capitalise on the predicted increase in domestic tourism this summer.

John Brown retains RBS customer publishing contract

by Sarah Johnson, marketingmagazine.co.uk , 03-Jul-09, 13:10

LONDON - John Brown has retained the contract to publish the Royal Bank of Scotland's 'Sense' magazine.

Office of Fair Trading orders Ryanair to be clearer in its advertising about prices and charges

by Gemma Charles, marketingmagazine.co.uk , 03-Jul-09, 13:10

LONDON - Ryanair has been forced to increase the clarity and transparency of its advertising and website following an investigation by the Office of Fair Trading.

The London Clinic appoints HMDG for Cancer Centre launch push

by Fiona Ramsay, marketingmagazine.co.uk , 03-Jul-09, 12:55

LONDON - Harley Street's independent hospital, The London Clinic, has appointed HMDG to handle a £500,000 launch campaign for the new Cancer Centre which will open in December.

Video: Volkswagen tells consumers to look on the bright side despite the recession

by Alex Brownsell, marketingmagazine.co.uk , 03-Jul-09, 12:45

LONDON - Volkswagen is launching a national TV campaign encouraging consumers to be positive during the recession.

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Smash Hits returns for Michael Jackson tribute issue

by Sarah Johnson, marketingmagazine.co.uk , 03-Jul-09, 12:30

LONDON - Smash Hits is returning to newsstands next week for a one-off Michael Jackson tribute issue more than three years after it closed.

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Selfridges time-travels into the future as part of centenary celebrations

by Lawrence Charles-Kay, marketingmagazine.co.uk , 03-Jul-09, 12:30

LONDON - Selfridges is launching a window installation this week which imagines life in 100 years' time as part of its centenary celebrations.

Yahoo! hires Y&R veteran Penny Baldwin to global brand role

by Fiona Ramsay, marketingmagazine.co.uk , 03-Jul-09, 12:28

LONDON - Yahoo! has appointed Penny Baldwin, former managing partner of Young & Rubicam Brands, to the new role of senior vice president, global integrated marketing and brand management.

Video: Samsung launches Jet ad campaign

by Fiona Ramsay, marketingmagazine.co.uk , 03-Jul-09, 12:12

LONDON - Samsung's new TV campaign for the Jet mobile phone, the first work from Grey London for Samsung, is launching tonight during Big Brother.

Kraft enlists The Wire actor Dominic West for Carte Noire Jackanory campaign

by Fiona Ramsay, marketingmagazine.co.uk , 03-Jul-09, 10:43

LONDON - Kraft has enlisted celebrity actors Dominic West from The Wire, Greg Wise of Cranford and Dan Stevens from Sense and Sensibility to promote its coffee brand, Carte Noire.