Sales Promotion
Appletiser goes 'offline' with Christmas promotion
Coca-Cola owned Appletiser is launching a Christmas-themed on-pack promotion offering the chance to win spending money.
- Read the full article here
- Appletiser signs up for six-month promotion
- Appletiser advertises on Tesco ATMs
Appletiser goes 'offline' with Christmas promotion
Coca-Cola owned Appletiser is launching a Christmas-themed on-pack promotion offering the chance to win spending money.
- Read the full article here
- Appletiser signs up for six-month promotion
- Appletiser advertises on Tesco ATMs
Obesity predicted to fall despite 'toxic food' marketing
Efforts to combat rising obesity among children and young adults appear to be paying off according to new research by The National Heart Forum.
- Read the full article here
- Coca-Cola looks to pre-empt 'soda tax'
- PepsiCo recruits footballers for anti-obesity ads
Fox's fake 'biscuit safety board' taken seriously by council workers
Northern Foods' fictitious "biscuit safety authority" has sucked in a number of district councils with some even organising "supervised" tea breaks.
- Read the full article here
- Northern Foods calls £5m planning and buying review
- Northern Foods launches 'biscuit safety' site
Study claims brand owners spend £25.6bn on Bogofs and other sale promos
Branded-goods manufacturers spend £25.6bn annually on sales promotion activity within retailers, according to data released by the Institute of Sales Promotion.
- Read the full article here
- Tesco updates Bogof with 'Bogof - Later' offer
- Are Bogofs on the decline in Sainsbury's and Tesco?
Sales Promotion News
Egg launches 'hush hush' cash giveaway
by James Quilter , promotionsandincentives.co.uk, 06-Nov-09, 15:51
LONDON - Online bank Egg is planning to launch a monthly cash prize draw for holders of its Egg Money...
Milka hands out chocolate bars in online voucher push
by James Quilter , promotionsandincentives.co.uk, 05-Nov-09, 14:37
LONDON - Kraft chocolate brand Milka is giving away a free 100g chocolate via an online voucher as it seeks...
Hovis offers free white loaves in coupon push
by James Quilter , promotionsandincentives.co.uk, 05-Nov-09, 11:34
LONDON - Premier Foods brand Hovis is offering consumers a free loaf of bread as part of its latest email...
Disaronno to launch makeover evenings with Karen Millen
by James Quilter , promotionsandincentives.co.uk, 05-Nov-09, 11:03
LONDON - Liqueur brand Disaronno has tied up with Karen Millen to launch a series of experiential shopping and makeover...
In Brief: Irish Food Board, The Gift Voucher Shop and the Telegraph Media Group.
by Staff, promotionsandincentives.co.uk, 04-Nov-09, 11:27
LONDON - Campaign - The Irish Food Board has launched an on-pack promotion on Irish Beef packs for sale in...
Blogs
Vodafone confides: There will be no iPhone price war
By Arif Durrani /
Arif Durrani
I’ve got bad news for anyone waiting for the much anticipated “price war” to erupt over the iPhone in the UK: it’s not going to happen. There’s...
Education for the consumer masses
By Greg Taylor /
Daily Poke
Many brands don't seem to want to educate their customers, just in case all the extra effort goes to waste or benefits a competitor. Not so...
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