Marketing
Chelsea to follow Newcastle United and sell stadium naming rights
First there was The McCain, then came The Emirates and Sportsdirect.com@St James' Park, now Chelsea look set to sell the naming rights for Stamford Bridge.
- Read the full article here
- Newcastle United unveils new stadium name
- Naming rights deals risk alienating public
Chelsea to follow Newcastle United and sell stadium naming rights
First there was The McCain, then came The Emirates and Sportsdirect.com@St James' Park, now Chelsea look set to sell the naming rights for Stamford Bridge.
- Read the full article here
- Newcastle United unveils new stadium name
- Naming rights deals risk alienating public
Trading Places: This week's industry people moves
Changes of the guard at TBWA Group and Channel 4, as well as a marketer's return to Vodafone, make headlines in this week's people moves.
Specsavers and Asda clash over logo similarities
Specsavers is to meet Asda in court next April in a bid to stop the supermarket's Asda Opticians brand from using a logo it claims is misleadingly similar to its own.
- Read the full article here
- Sky Sports breaches product placement rules
- Diageo sues Sainsbury's over Pimm's 'copy'
M&S to sell other brands for the first time in 125 years
Marks & Spencer has revealed plans to sell other FMCG brands, such as Stella Artois and Coca-Cola, throughout all its stores as it seeks to plug gaps in its product offering.
- Read the full article here
- M&S invites online support for climate change call
- M&S targets Waitrose with price-comparison ad
Marketing News
Mars-Wrigley appoints ZenithOptimedia £80 million buying account
by Sarah Johnson, marketingmagazine.co.uk, 06-Nov-09, 17:16
LONDON - Mars-Wrigley has handed its £80 million consolidated media buying account to ZenithOptimedia.
Hyundai appoints MPG to £150m account
by Sarah Johnson, marketingmagazine.co.uk, 06-Nov-09, 17:00
LONDON - The Hyundai Kia Automotive Group has appointed MPG to its estimated £150m international media planning and buying account.
The RFU switches from The Times to The Telegraph
by Sarah Johnson, marketingmagazine.co.uk, 06-Nov-09, 16:44
LONDON - The Rugby Football Union has ended its six year relationship with The Times newspaper and signed a four-year...
London Lite will close Friday 13th
by Sarah Johnson, marketingmagazine.co.uk, 06-Nov-09, 16:27
LONDON - The London Lite has confirmed it will publish its final issue next Friday13 November, closing the title after...
Boots rolls out TV Christmas activity
by Joe Thomas, marketingmagazine.co.uk, 06-Nov-09, 16:10
LONDON - Boots UK, the health and beauty retailer, is launching its Christmas ad tonight (6 November), focusing on the...
Blogs
Vodafone confides: There will be no iPhone price war
By Arif Durrani /
Arif Durrani
I’ve got bad news for anyone waiting for the much anticipated “price war” to erupt over the iPhone in the UK: it’s not going to happen. There’s...
My thoughts on the twins
By Jeremy Lee /
Jeremy Lee on Media
Gordon Brown, who apparently can't be bothered to get in touch with the families of British soldiers killed in action but was able to express...
Jobs
- Head of Online, La Senza Lingerie
- £excellent plus package, North London
- Account Manager - BTL, Daniel Marks Recruitment
- £25-30k + benefits, West London
- Website Trading Manager, Propel
- £20000-£50000, South East England
