Salary snapshot: Marketing assistants

by Becky Charles, marketingmagazine.co.uk 30-Oct-09, 16:08

LONDON - This entry-level role usually involves tasks such as market research and presentation of findings as well as designing and production of promotional literature and price lists. Marketing assistants generally report to the marketing manager and are expected to provide clerical support to the team.

Basic pay for a marketer at this level is typically £16,500, but the bonus potential is good - up to £2000, according to according to data collected by the Chartered Institute of Marketing and Croner Reward, which supplies remuneration statistics to the industry.

Typically aged 23 years old, just 3% of marketing assistants have a company car. The best-paid roles are in bigger companies with a profit of £100m to £200m; the average salary at this level is £22,271. The lowest pay is, unsurprisingly, at the smallest companies, turning over less than £1m, where marketing assistants can expect to take home £15,500.