Marketing Mole: Who does Google think you are? - Robin Auld, Marketing director, Domino's Pizza
- Robin Auld appears from the first result to be a South African singer-songwriter; the first two links are related to his website.
- The third result introduces a Wikipedia listing for another Robin Auld
- a lawyer who has undertaken a review of the criminal law system.
- The fourth and fifth results reaffirm that the most high-profile
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to a music profile and biography.
Verdict: Shockingly, the marketer at Domino's Pizza does not appear in
the top five results, despite his joining the brand in 2004. A Marketing
profile features in lower results.
Action: Auld could push for a closer association with the strong
Domino's Pizza brand, launch a web presence of his own, and ensure solid
results are generated to keep his profile higher.
TOP GOOGLE SEARCH RESULTS
Robin Auld
Robin Auld CDs for sale. A cultural journey into the soul of South
African music. Songwriter and guitarist offers gig-guide, diary, yarns
and stories.
www.robinauld.co.za/-2k-Cached-Similar pages
Robin Auld
Free Lunch Productions - Produced by Robin Auld ... Free Lunch Records,
UK - Produced by John Milner, Robin Auld, Leon Berrange ...
www.robinauld.co.za/audio.asp - 26k - Cached - Similar pages
Robin Auld - Wikipedia, the free encyclopedia
Following on from the review of civil justice undertaken by Lord Woolf,
Auld undertook a review of the operation of the criminal courts in
England and Wales.
en.wikipedia.org/wiki/Robin_Auld - 21k - Cached - Similar pages
MySpace.com - Robin Auld - Roots Music/Pop/Blues ...
MySpace music profile for Robin Auld with tour dates, songs, videos,
pictures, blogs, band information, downloads and more.
profile.myspace.com/index.cfm?fuseaction=user.viewprofile&friendID=15191
5911 - 152k - Cached - Similar pages
Robin Auld
Robin Auld. Biography: Born in Zambia, Robin moved to Cape Town in 1970.
Joined the Lancaster Band in 1978, but did not record with them ...
www.rock.co.za/files/robin_auld.html - 5k - Cached - Similar pages.
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