FMCG News

JPS: new economy range

Imperial combats credit crunch with new cigarette range

by Staff, Brand Republic 10-Oct-08, 14:00

LONDON - Imperial Tobacco is launching a new economy bracket cigarette brand to keep sales up during harder economic times.

 
 
 
Firefox: adds location finding feature

Firefox adds location finding feature

by Dan Leahul, Brand Republic, 10-Oct-08, 12:25

LONDON - Mozilla, the developer of the Firefox web browser, has released geo-location technology that allows Firefox to detect the physical location of the computer it is running on.

 
Starbucks: taps left on

Starbucks turns off water taps after Sun investigation

by Nikki Sandison, Brand Republic, 10-Oct-08, 10:35

LONDON - Starbucks is switching off its cold taps after an investigation by The Sun newspaper revealed that they were left running constantly, wasting 23m litres of water a day.

 
Marmite: school ban

School bans Marmite over salt concerns

by Staff, Brand Republic, 10-Oct-08, 09:00

LONDON - A Welsh primary school has banned Marmite from its 'breakfast club' menu because it is deemed to be too salty.

 
Carlsberg: Tesco selling crates for £5

Tesco copies Asda's cut-price beer move

by Jacquie Bowser, Brand Republic, 10-Oct-08, 08:55

LONDON - Tesco has been bombarded with shoppers snapping up £15 crates of Carlsberg lager for £5 each, just days after Asda was accused of encouraging binge drinking after selling four Skol cans for 90p.

 
Pasta Hut: name change divides public

Brand Republic Video: Public's mixed reaction to Pizza Hut rebrand

by Jacquie Bowser and Nikki Sandison, Brand Republic, 10-Oct-08, 08:00

LONDON - Pizza Hut's decision to rebrand as Pasta Hut has provoked a range of reactions from the public with some saying it's good to have a change while others think it could put people off, finds the latest Brand Republic Video -- watch it now.

 
Stardoll: tie up with Elle

Elle US cosies up to Stardoll's 8m users

by Daniel Farey-Jones, Brand Republic, 09-Oct-08, 10:55

LONDON - Stardoll, the tween girls' website that boasts 2.6m UK members, has struck a content partnership with Elle US and its editor Malina Joseph.

 

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