FMCG News

Egg launches 'hush hush' cash giveaway

by James Quilter, promotionsandincentives.co.uk 06-Nov-09, 15:51

LONDON - Online bank Egg is planning to launch a monthly cash prize draw for holders of its Egg Money MasterCard.

Ghd launches twisted fairytales ad campaign

by Amy Golding, marketingmagazine.co.uk , 06-Nov-09, 13:20

Hair-styling brand ghd is to launch its first TV ad since appointing agency Rainey Kelly Campbell Roalfe/Y&R to its global advertising business.

Sailor Jerry hands digital work to Elvis

by Jennifer Whitehead, revolutionmagazine.com , 06-Nov-09, 12:45

LONDON - William Grant-owned rum brand Sailor Jerry has shifted its digital account in to Elvis as part of plans to consolidated more of its marketing efforts in to one agency.

And in the real world....Saatchi & Saatchi, Unilever, Cadbury, Bank of England, Barack Obama, GM and Vauxhall

by Noel Bussey, campaignlive.co.uk , 06-Nov-09, 11:36

Today's round-up of the best business stories

Dulux ends 13-year relationship with Abbott Mead Vickers BBDO

by Matt Williams, campaignlive.co.uk , 06-Nov-09, 10:00

LONDON - Dulux has ended its 13-year relationship with Abbott Mead Vickers BBDO after shortlisting DDB and Euro RSCG to pitch for its advertising account.

Unilever reports advertising spend boost

by Becky Charles, marketingmagazine.co.uk , 06-Nov-09, 09:32

LONDON - FMCG giant Unilever has announced it increased its advertising spend by 13% in the three months to September 30.

Chelsea to follow Newcastle United in selling stadium naming rights

by James Quilter, Brand Republic, 06-Nov-09, 09:30

LONDON - First there was Scarborough's McCain Stadium, then came Arsenal's The Emirates and Newcastle United's Sportsdirect.com@St James' Park, now Chelsea look set to sell the naming rights for their 132-year-old ground Stamford Bridge.