Brand Republic , 13 November 2000, 00:00am

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Sex and the City star is new face for Garnier

 

The star of US television show Sex and the City, Sarah Jessica Parker, is the new celebrity to feature in an advertising campaign for Laboratoire Garnier’s Nutrisse hair colour brand.

LONDON (Brand Republic) – The star of US television show Sex and the City, Sarah Jessica Parker, is the new celebrity to feature in an advertising campaign for Laboratoire Garnier’s Nutrisse hair colour brand.

Starting in December, Parker will appear in US magazine ads for the brand, with a TV campaign due to break in early 2001.

The McCann Erickson and Publicis agencies handle advertising for L’Oreal and Laboratoires Garnier in the UK.



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