Sunday to publish Miller Homes magazine
by Robin Parker, Media Week 06-Apr-06, 14:14
Start-up contract publisher Sunday has won the publishing contract for Miller Homes’ customer magazine from incumbent Story Worldwide.
Sunday will relaunch the bi-annual magazine Spaces in August with a redesign. It will have a greater focus on buying homes in a bid to attract more prospective Miller customers.
Spaces was launched in spring 2003 and has a circulation of around 50,000.
Spaces was launched in spring 2003 and has a circulation of around 50,000.
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The 60-page magazine is distributed through show homes and mailed to existing Miller customers. It is also regularly given away with BBC Good Homes magazine.
Toby Smeeton, managing director of Sunday, said he planned to widen its distribution by using local newspapers.
Miller Homes is the UK's largest privately-owned house-builder and recently acquired Fairclough Homes.
Sunday was founded by three former directors of contract publisher Just, in July last year. It also publishes customer magazines for Lloyds TSB, Toyota and British Gas.
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