Stead takes helm at InviseoMedia

 

Dominic Stead, joint managing director at Media Planning Group UK, has left the company to become chief executive of in-flight media company InviseoMedia.

Stead, who will take over the role in April from acting chief executive Andersen Cheng, leaves MPG after 11 years in order to pursue what he hopes will be a challenge.

"I always felt I might get back to the media owner side of things at some point (he was formerly at ITV) and then I was lucky enough for this opportunity to come up," he said. "To more or less start a company from the UK that I am convinced will be a great success is the sort of challenge I really want."

Stead will be responsible for expanding InviseoMedia's global reach and building on the recent deal to fit Ryanair's entire fleet of planes with tray-table advertising. InviseoMedia launched in the UK in October.

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