News
GMG, Apax reveal first Emap changes
by John Reynolds, Media Week 12-May-08, 15:50
LONDON - Guardian Media Group and private equity firm Apax have restructured B2B business Emap Communications, which they acquired from Emap plc in March.
Levey leaves Condé Nast for IPC role
by Tristan O'Carroll,
Media Week
09-May-08, 15:20
LONDON - IPC’s Woman & Home, the monthly glossy for women, has appointed Zoe Levey as head of marketing.
Mothercare hands magazine to Sunday
by Tristan O'Carroll,
Media Week
09-May-08, 14:50
LONDON - Sunday Publishing has picked up the account to produce Mothercare's customer magazine following a pitch against River, Axon and incumbent John Brown.
BBC steps up Australian publishing venture
by Tristan O'Carroll,
Media Week
08-May-08, 16:03
LONDON - BBC Worldwide is to launch an Australian version of its Good Food magazine - the second title to launch under its joint venture with the country’s ACP Magazines.
TalkSport to launch a digital magazine
by Emma Barnett,
Media Week
07-May-08, 07:30
LONDON - Speech radio station TalkSport, is to launch a digital publication, TalkSport Magazine, in the summer.
Finance firm chooses River for new title
by John Reynolds,
Media Week
02-May-08, 12:20
LONDON - Fund management company Gartmore Investment Management is launching a new digital magazine, Investment Perspective, produced by River Publishing.
IPC targets super rich with new launch
by John Reynolds,
Media Week
01-May-08, 15:10
LONDON - IPC is to boost its portfolio of marine titles with the launch of SuperYacht World, a bimonthly consumer magazine featuring the world’s premier yachts.
Pearson to take NME, Uncut role
by John Reynolds,
Media Week
30-Apr-08, 11:40
LONDON - IPC has appointed a former account director at branded entertainment company Cake Group to the role of head of marketing for its music brands NME and Uncut.
Bulgari and Tiffany for new Vogue.com
by Media Week,
Media Week
29-Apr-08, 07:30
LONDON - Conde Nast's flagship fashion website Vogue.com has signed up luxury brands Bulgari and Tiffany as sponsors ahead of its relaunch on 7 May.
Stage set for combined ABC data
by John Reynolds,
Media Week
17-Apr-08, 15:08
LONDON - The Stage, the trade title for the entertainment industry, is to be the first business-to-business title to publish its print and website traffic data together in an ABC Group Product Report.
Worldwide invites tenders for search
by Staff,
Media Week
15-Apr-08, 07:40
LONDON - BBC Worldwide, the commercial arm of the BBC, has put its estimated £1m paid-for search account out to tender, with pitches now entering the second round.
Tools
Features
Brand Barometer - Sony camera ad clicks the right boxes
by Sundip Chahal,
Media Week
13-May-08, 07:30
Having first aired on YouTube, Sony's new camera ad is enhanced by blogs and social networking sites.
Strategy Verdict - TalkSport digital magazine
by Howard Bareham,
Media Week
13-May-08, 07:30
Those who have been involved in media for some time will remember a time when, under the ownership of Kelvin MacKenzie, TalkSport used to broadcast commentary of sports events by watching the TV in the studio.
Pre-campaign audits may well be an audit too far
by Colin Grimshaw,
Media Week
13-May-08, 07:30
It is well known to all but the idiotically gullible that there is much murkiness in the world of media trading. That's why media auditing became such a popular service for advertisers.
Cut meetings to save time and improve your health
by Sue Unerman,
Media Week
13-May-08, 07:30
How many meetings can you have in a day? We ran an internal competition where more than 50 teams each had around four minutes to pitch an idea to senior management.
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