Ford names global marketing chief
Ford has named Jan Klug, the woman behind the launch of the Ford Focus, as its new vice-president of global marketing.
LONDON (Brand Republic) - Ford has named Jan Klug, the woman behind the launch of the Ford Focus, as its new vice-president of global marketing.
Since joining as marketing communications manager in 1998, Klug has been responsible for a number of campaigns including the launch of the Focus and the “no boundaries” campaign with J Walter Thompson. Last year, she was awarded the title of Automotive Marketer of the Year by US trade magazine Automotive News.
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Klug replaces James Schroder who recently resigned. She will report to Robert L Rewey, group vice-president global consumer services and North America.
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