TBWA poaches from WPP for
top New York job

by Staff,, Brand Republic 03-Jan-02, 08:20

NEW YORK - Omnicom Group's TBWA\Chiat\Day, New York, is to name Ogilvy & Mather's Shona Seifert as its president and CEO.

Seifert, who is managing director client services at WPP-owned O&M New York, is to replace Carl Johnson who was last year named chief operating officer of TBWA\.

Talks are thought to have been going on for some time to find someone to take over from Johnson, who took up his new role while still running TBWA\Chiat\Day in April 2001.

It is unclear when Seifert will take up her new position. At O&M, she worked on accounts including the agency's £276.8m AT&T Wireless account, which it picked up last year.

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