Ipoints rewards expands white label client business

by Juliette Garside,, Brand Republic 27-Jun-03, 07:00

LONDON - Major UK internet-based rewards company ipoints has launched a white-label rewards scheme for IT Solutions GB.

Following IT Solutions GB's launch in July, participating businesses will be able to win ipoints for purchases, which can be exchanged for a wide range of rewards such as Marks & Spencers vouchers, books, gaming consoles, CDs, digital cameras and DVDs.

Customers registering for the programme will automatically be given a number of points to begin collecting and these will be doubled when the scheme launches. Customers will be given a personalised ipoints page where they can measure their progress and check which rewards they are entitled to.

Ipoints has more than 950,000 UK members and works with over 60 major clients, online and offline.

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