Diary: Pick of the week - Bartle Bogle Hegarty/Lynx

Campaign 10-Sep-04

Claire Billings gets goosebumps when she watches Bartle Bogle Hegarty's new ad for Lynx: "The idea of two people retracing their steps after an encounter is a simple idea and delicately executed. It feels like a scene from a film and is up there with Lynx's best." The ad was written and art directed by Nick Gill. Seen better? E-mail picks.campaign @haynet.com.

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