Haymarket to go it alone on BBC Good Food

Marketing Direct 07-Jan-05

Haymarket Exhibitions has cut its ties with Single Market Events (SME) over the running of the BBC Good Food Show and The Festive BBC Good Food Show.

Seven SME sales staff have left the company and joined Haymarket Exhibitions to continue working on both events. Former show director Laura Biggs has been appointed Haymarket Exhibitions commercial director while SME managing director Tim Etchells will continue to act as a consultant for a limited period.

"It's been enjoyable but the contract has ended and the decision not to renew was a strategic one," said Haymarket Exhibitions managing director Gavin Brown.