Experian launches CreditExpert affiliate promotion

by Daniel Farey-Jones,, Brand Republic 13-Jan-05, 07:30

LONDON - Experian is seeking affiliate marketing partners among UK website owners to promote CreditExpert, its consumer credit online reporting service.

Affiliates will generate revenue from every user that signs up for a free trial of the CreditExpert service, which offers proactive credit monitoring.

Experian is launching the programme with Commission Junction and has modelled it after its equivalent US programme, which it said generates thousands of new users every week.

The service gives subscribers unlimited online access to their most up-to-date Experian credit report, and offers email or SMS alerts and free advice. This helps them to monitor changes to their report and guard against identity fraud.

Jim Hodgkins, managing director of CreditExpert at Experian, said: "Through the affiliate network, CreditExpert will offer free advice to a diverse range of internet users about the importance of proactive credit monitoring and how this is key to self-protection against identity fraud.

"We are confident our affiliates will make significant revenues through promoting CreditExpert, as they are paid per free trial regardless of whether that member pays their subscription after 30 days."

The annual fee to users of CreditExpert is £49.99.

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