Financial Times sets a date for men's fashion supplement

by Daniel Farey-Jones, Brand Republic 17-Jan-05, 11:00

LONDON – The Financial Times is publishing the first in a series of four glossy colour supplements on the business of fashion on January 28, across the UK and Europe.

The first in the series focuses on men's fashion and the large multinational industry around it, including topics such as who makes the real profits from big-name fashion brands, the rise of the mid-priced menswear market, what to expect in China, and the metrosexual myth.

The FT will publish the other three supplements in the series this year.

Vanessa Friedman, FT fashion editor, said: "The Business of Fashion magazines will take a serious, informed and global look at an industry that touches on everyone's life, getting past the frills and fantasy to the strategic core."

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