Tiger Woods to star in British Open Nike ad by TBWA Simons

by CLAIRE BEALE, Campaign 18-Jul-97

Tiger Woods, the US golfing prodigy who is tipped to win the British Open at Troon this week, is the subject of a new poster campaign by TBWA Simons Palmer.

Tiger Woods, the US golfing prodigy who is tipped to win the

British Open at Troon this week, is the subject of a new poster campaign

by TBWA Simons Palmer.



The ad will appear on 48-sheet poster sites on the route to the golf

course, and in the Sun and the Times.



It was art directed by Chris Hodgkiss and written by Pip Bishop. Media

is through Manning Gottlieb Media.



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