d3 bosses set up new agency with old clients

Event 28-Feb-05, 15:35

Field marketing agency Virgin d3 ceased trading last month after a review by its parent brand Virgin Group.


The London-based company specialised in brand experience, with clients such as Hewlett Packard, KPMG and Virgin Megastores.


Former managing director James Layfield has set up a stand alone agency, Closer, with business partner Sara Gil, who was commercial director at Virgin d3.

It has retained all of Virgin d3's clients and will continue to specialise in the youth and student sectors.

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