Agencies sign up to BDI's new appointment procedure guide
LONDON - The British Design Initiative has launched a guide aimed at helping design agencies involved in new appointment procedures, with 200 agencies signed up so far.
The Best Practice Agency Appointment Guide has been developed to enable organisations recognise which scenario applies to them and which route to appointment they should follow.
Scenarios range from the initial chemistry meeting through to the evaluation project and finally the contract.
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The guide follows on from the Professional Pitch appointment procedures developed 18 months ago in consultation with ISBA and the IPA, which deals with appointments of more than £100,000 in value.
The AAP guide separates appointment routes into projects worth less than £25,000 and those worth more than £25,000.
The AAG guide will be available to organisations from the BDI homepage, its design directory and from websites of more than 200 BDI member agencies.
The appointment guide also provides a Visual Business Case scenario to provide marketing departments who are yet to win board and budget approval for their ideas, or new companies who need to raise funds with a fixed-fee service to engage an agency.
The BDI provides organisations with an ideal briefing template, agency evaluation tools, response to brief, non-disclosure agreements and terms and conditions of business contracts developed with assistance from law company Harbottle & Lewis.
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BDI: new best practice guide
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