Difficult billboard market mars JCDecaux's revenue growth

by Daniel Farey-Jones, Brand Republic 27-Jul-05, 11:00

LONDON - JCDecaux's latest financial results show that outdoor is being hit by the advertising slowdown, with revenue growth slipping from 6% in the first quarter to 5% in the second quarter.

Revenues for the world's number two outdoor company were €454m (£313.6m) for the second quarter, up 5% on €432.2m a year ago.

The contrast between the two quarters is greater when looking at the company's organic revenue growth, which more than halved from 7.3% to 3.2%.

The company blamed the decrease in growth on the UK billboard market and weaker advertising conditions in France.

Its second-quarter global revenues from billboards shrank by 2.8% year-on-year to €115.4m.

Jean-Francois Decaux, chairman and co-chief executive, said: "Our good performance over the half year was driven by solid street furniture revenue growth and continued double-digit revenue improvement from our transport division."

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