DMA plans one-day session on B2B email marketing

by Staff, Brand Republic 06-Sep-05, 07:00

LONDON – The DMA is organising its first event focusing on business-to-business email marketing, to take place in London on September 27.

Chris Combemale, chair of the DMA's Email Marketing Council and chief operating officer of Emailvision, said email marketing was becoming an increasingly popular and integral part of integrated B2B marketing campaigns.

"This one-day event tackles the key issues facing the email marketing industry and shows how to carry out effective, yet compliant email marketing campaigns."

Speakers include Jonathan Cummings, marketing director at the Institute of Directors, and Britta Baymen, email marketing manager at BT Retail.

Tickets cost £165 + VAT for DMA members and £215 + VAT for non-members.

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