Moss to tell all on Parkinson as Rimmel plans to air all-night party ad

by Sam Matthews, Brand Republic 26-Sep-05, 10:40

LONDON - Disgraced supermodel Kate Moss is set to reveal all on ITV chatshow 'Parkinson' as she bounces back with a new ad campaign for cosmetics giant Rimmel in which the model is seen partying away.

After days of keeping schtum on the alleged cocaine snorting pictures in a tabloid newspaper, Moss is set to lift the lid on her drug-taking after advice from fellow supermodel Naomi Campbell, who admitted her cocaine habit on the same ITV show.

According to reports, Campbell, who admitted taking the class A drug on the 'Parkinson' show in 2003, has urged her pal to do the same, saying it salvaged her career and could do the same for Moss.

Meanwhile, the BBC is attempting to muscle in on the deal, with Jonathan Ross reportedly trying to woo the star from chat show king Michael Parkinson.

Separately, it is understood that Rimmel London, the only company to publicly stand by Moss, is preparing to launch a television and cinema campaign starring the 31-year-old model, which was shot days before the scandal broke.

In the ad, Moss is seen partying until the early hours of the morning before jumping in a taxi and dabbing on a new Rimmel foundation to arrive at work looking beautiful despite her apparent lack of sleep. The ad is due to break early next year.

Since the cocaine revelations, the Croydon-born supermodel has lost three high-profile contracts.

Swedish retailer H&M backtracked on its earlier support to stand by Moss, saying it would be dropping her from an upcoming ad campaign featuring a range of clothes designed by Stella McCartney.

Burberry said it was "saddened by her current circumstances" and would not be extending her contract past October, and Chanel said it will not be renewing her £750,000 a year contract.

Moss's work with denim label Gloria Vanderbilt also looks to be at an end after its chief executive Jack Gross admitted he "would have second thoughts" about using the model for future ad campaigns.

It is believed that Birmingham-born supermodel Erin O'Connor, who is currently fronting a campaign for Marks & Spencer, is hot favourite to land the £1m a year H&M contract while 'Layer Cake' actress Sienna Miller is tipped to snatch Moss's Burberry contract.

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