Additional Information
Content
Tencent steps up China search fight with Google’s aid
Tencent, owner of China’s most popular instant messaging service QQ, has unveiled a new search engine brand, SoSo with Google.
The new tool, seen as a move to defend QQ's market share in the face of rising competition in the internet space, allows users to search with its community services such as QQ Groups and Qzone, as well as offering standard search facilities. Said Dong Bo, Tencent's investor relations executive: "We will mainly focus on improving our user experience instead of advertising business." A Tencent official indicated, however, that the firm would look at ways to monetise the new service once enough people were using it. MindShare director Ralph Szeto said it was important for Tencent to diversify its offering, but it was unlikely that SoSo would challenge market leaders in its current form. "QQ is mass and still the strongest one, but is more for youngsters," Szeto said. Additional reporting by Interfax
This article was first published on Media Asia
Additional Information
Latest jobs Jobs web feed
- senior sponsorship manager > ICONIC UK BRAND > MUSIC collectivo Up to £55k + excellent bens, London
- Marketing Manager - 12 months Jarlett de Grouchy £60000 per annum + 10k car allowance, Surrey
- Senior Search Manager Norton Leigh Up to 35k + excellent benefits, Central London
- Corporate Communications Manager Raglan Housing Association £50 - £55k + car allowance, Head Office, Reading (from Spring 2012)
- EXPERIENTIAL agency account handlers - All levels - £20K-£70K Judi Patton £20K-£70K, London - all areas
- Strategy Manager-Strategy Consultancy-Central London 70-100k Advantage Professional £70000 - £100000 per annum + Bonus + Benefits, City of London
Most read
Most commented
