Trout moves to head digital sales after Emap rejig

by Daniel Farey-Jones, Brand Republic 12-Apr-06, 11:00

LONDON – Jason Trout, Emap Advertising's deputy managing director of magazine sales, has moved to a new role as digital sales director at Emap Performance.

After it axed 11 roles at Emap Advertising last week, including Trout's, Emap has revealed a number of new appointments at its reshaped Emap Performance division.

Emap Performance, under managing director Dharmash Mistry, is now positioned to move the company's brands onto digital platforms including broadband internet, mobile and interactive TV. It housed the company's radio stations and music and film magazines until last year.

New appointments at the division include Matt Dacey, formerly O2's head of content, as deputy to Andrea Kilbourne, the director of mobile and music.

Sarah Vickery has been hired as business development and strategy director. She was formerly in the same role at Hachette Filipacchi.

Internet activities have been divided between lifestyle, led by former Zoo publisher Dan Cotton, and specialist, led by former Car publisher Terri Westlake.

A managing director of television is to be recruited, with the job to be advertised in the next few weeks. Music television, including Q and The Hits, is led by Dave Young, Scott Monks, Lucy Favell and Darren Khan, while other TV properties including FHM TV are led by Steve Buckley.

Digital marketing and CRM is under Chris Lawson, who was formerly head of CRM across Emap Consumer Media.

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