Love creates TV break bumpers for Manchester science museum exhibitio

The break bumpers feature a man on a penny-farthing with the strapline, "The People Carrier Circa 1902", and a gentleman reclining in a chair listening to a gramophone with the caption, "Music Downloads Circa 1948".

Frank Carolan, account manager at Manchester-based Love, said: "Taking our lead from the theme of the show, we thought it would be fun to contrast modern life, with all its must-have gadgetry, with how things used to be -- particularly because you can see most early gadgets at the museum."

Love has worked with the Museum of Science and Industry Manchester before on a number of projects, including its Grossology exhibition last year, which looked at bodily functions.

The agency has also run campaigns in conjunction with Red Bull, Comic Relief, PlayStation and Drugscope.

The museum, which is housed in a building once used by the Great Western Railway Company, will unveil its 'The Way We Were' exhibition on July 16.

Jill Flynn, marketing manager at Museum of Science and Industry Manchester, added: "As the museum is located on such a historic site and houses collections relating to the history, science and industry of Manchester we feel this programme gives us a great opportunity to reach our target audience."

If you have an opinion on this or any other issue raised on Brand Republic, join the debate in the Forum.