IPC's Wallpaper adds sales division

by Media Week, Media Week 19-Jul-06

IPC Southbank's design magazine Wallpaper has set up an advertorials division, which will be charged with servicing clients beyond its core advertising base.

The team, Bespoke, has already produced a 10-page promotion for whisky
brand Chivas Regal and a four-page advertorial for car manufacturer
Masserati to run in its October 10th anniversary issue.

Tara Winstanley will head the team, which comprises creative director

Tony Chambers; project manager Mark Dobbs, who moves from Hachette
Filipacchi's Elle Decoration; and designer David McKendrick, who joins
from design agency North.

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