Butlins
A campaign promoting Butlins’ revamped holiday camps launches on Friday as Rank attempts to modernise the image of its leisure brands.
A campaign promoting Butlins’ revamped holiday camps launches on
Friday as Rank attempts to modernise the image of its leisure
brands.
The cartoon-style ads, which highlight the high street restaurants now
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available within the camps, break on Friday through WCRS. Rank has
recently invested pounds 139m in redeveloping Butlins resorts,
introducing West End-style shows and musicals featuring super heroes, to
encourage families to take short breaks. Rank is simultaneously
revamping its Mecca Bingo and Odeon cinema chains.
Jobs
- MARKETING MANAGER : Luxury Travel Company, Dylan*
- , Central London
- INTERNAL COMMUNICATIONS MANAGER, Dylan*
- GOOD BENEFITS, Central London
- Digital Content Manager, Sage UK Limited
- , North East England
- Account Manager, Livewire PR
- £27-33K, West London
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