Gina Shoes opens redesigned Old Bond Street Store
LONDON - Luxury footwear and handbag brand Gina has opened its new Caulder Moore-designed Old Bond Street store.
Caulder Moore was briefed in June to design a unique and distinguishable store identity that would "incorporate the premium values of the Gina brand".
Gina described the results as eclectic, furnished and theatrical, adding that Caulder Moore had incorporated the company's black, champagne and silver motif into the store's furnishings.
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The main front area of the Old Bond Street store has been separated from the rear with a large, sweeping arch designed to look like the instep of a Gina shoe.
The Kurdash brothers, owners of Gina, said: "The newly styled Old Bond Street store design really brings the Gina brand philosophy to life by emphasising the craftsmanship, high attention to detail and sense of perfection that our are trademarks."
Caulder Moore recently unveiled its store redesign for its Robert Ashworth womenswear range at the company's Reigate branch.
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Gina: new shop design
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